TrueXtreme Outdoors is an all-new lifestyle brand bred from the conservationist and high speed spirit of 2017 NASCAR Cup Series Champion, Martin Truex Jr. MTJ knows a thing or two about the thrill of capturing a trophy. Whether on the tip of an arrow, the edge of a hook, or hoisted on the high banks of a speedway, Martin has amassed a mighty collection. The thrill of tracking a wide-racked whitetail through the frosted forests. The eXtreme tension in the fight against a record bluefin. The cerebral high delivered from the sound and fury of a heavy right foot and the combustion of Octane 93. This is birth of an outfitter dedicated to the everyman, and woman. For the hunting, fishing and motor-minded folks. Styles for all seasons. Designs for many reasons. Unmatched comfort, wearability and detail go into each piece from TrueXtreme Outdoors.
Designed, curated, produced and fulfilled by Swell Ink in Race City USA, Mooresville, NC.